Is it just me, or is it strange to see a big-name actor NOT playing himself in an advertisement? I mean, I’m all for Martin making some cash, for sure, but it feels a little odd.
Ah! That makes much more sense if this will be one in a series of ads with this character!
if john has erectile dysfunction then it’s unlikely he’d be able to conceive……..
lmao pull the fucking trigger
and again!!!
These are so perplexing! It’s one thing to see ads for sketchy companies that we’re not sure even exist, but Burberry is a real thing, and if BC were doing ads for them, it would be publicized. And he would have his own hair, not Sherlock’s… what even are these ads??
So, basically, there are two possibilities here that I can see:
1. Someone spent actual money on a domain, and far more time than they’re letting on (because they had to have been spending lots of time to collect all those screenshots, keep up with the theorizing, etc.), just to be a sad asshole who probably lives in a basement and wears a fedora, and accidentally ended up giving us several weeks’ worth of fun times with our friends (LMAO THANKS DUDE), or
2. Unfuckable Emily is right and it’s still part of an ARG.
Either way, the bit about how “there is no fourth episode, Tumblrmade that up” fails to account for the fact that Steven Moffat coined the “Lost Special” rumor and Radio Times and the official Sherlock YouTube channel blew that spark into a flame – that is, the rumor originated outside of fandom, not with fandom – in which case, Scenario #1 involves a fedora-wearing sad asshole who spent money on a domain and doesn’t have any idea what they’re talking about, and Scenario #2 is a “doubt your own memories” sort of thing.
Since I was ARG-skeptical until ShrewdLiving.com appeared in a truly strange and suspicious fashion, and because I remain at least partially ARG-skeptical, I just want to point out that my belief in the fourth episode is based on:
Steven Moffat’s own words
The official Sherlock YouTube channel teasing the idea of a fourth episode
Radio Times pushing the idea of a fourth episode to a greater extent than the online fandom was, early on in the rumor’s life
The significant amounts of missing footage/setlock irregularities
The deafening showrunner silence since TFP aired
The way the Russian and Turkish leaks were handled, including by BBC News
The chess promo photo having fuck-all to do with the episode we were given
That weird billboard in TLD most likely having some actual significance
TFP clearly being “fake” (by which I mean that there is strong evidence for its being a hallucinatory episode a la TAB, and clear ways in which it calls attention to its being an “interruption,” such as Mycroft’s romance film being interrupted by a horror movie)
To a lesser extent: the subject of Radio Times’s favorite “fourth episode” theory, Apple Tree Yard, ultimately being Sherlock meta (I only watched one episode, but I’m taking the word of various smart TJLCers who reported similarities in the scripts, visuals, etc. which were so uncanny as to make my eyebrows shoot up)
So if an anti really did make the Lost Special website, I can only say to that person: I am still unfuckable, you cannot fuck me, I have never been fucked,
I try to be skeptical but I honestly can’t see how ShrewdLiving.com could be anything other than part of an ARG. Why would a website which has no visible means of generating revenue (no actual advertising except for a single banner ad for Red Cross donations, no “promoted” product mentions even in the articles that do exist on its website, no store), no articles that couldn’t have been generated by one of those “publish your own ‘journalism’” websites, no contributor credits on its articles, no corporate name (”Shrewd Media LLC” etc.) attached to it, and no content dated after 2014 be spending money to advertise specifically to Sherlock fans on Tumblr in the year 2017, especially when the website itself has nothing to do with TV, video streaming, or entertainment in general?
Also known as: someone is having a laugh, used to own a website, and had a few bucks lying around to keep seeing you guys dance.
*sighs*
One year ago, it cost 25 000 $ to advertise on Tumblr. I don’t think it has dropped to 25 $ in 2017 so… who would hate us this much, really ?
Even if the 25k commitment is still true, it still could easily be explained by someone who already has an ad contract (because they own or work for a company) and just ran those ads in a one day slot.
The BBC literally told us to shove it up our asses, they don’t give a shit about us. Unfortunate, but true.
Why would someone who had an existing, hugely expensive Tumblr ad contract run ads directing Sherlock fans to an obviously fake website which has no noticeable links to any company or organization with an existing ad contract
Are you actually suggesting that this thing that has all the hallmarks of one of the actual viral-marketing ARGs that have been run by PR teams for movies, video games, and even a Nine Inch Nails album is not an ARG, and is actually the owner or high-ranking advertising/marketing officer of a company with a large advertising budget (and who is presumably answerable to no one about spending that budget?) who has chosen to use that budget to fuck with a small group of Sherlock fans on Tumblr by directing them to a fake website that they created in 2012 and updated while S4 was airing
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